A dimension-rich order dataset that connects cleanly to Looker Studio — dates, categories and channels with real seasonality to chart.
This is a free, reproducible E-commerce dataset you can generate and download right here as CSV, Excel, JSON or SQL. It is built for looker Studio dashboards, time-series visuals and marketing reporting — and because every field is correlated rather than random, the numbers actually hold together when you analyze them.
Shoppers carry RFM-style segments that set purchase frequency and behavior, and demand flows through a seasonality curve with weekend lifts and a Q4 holiday peak — so RFM, cohort, attribution, and seasonality analysis all return meaningful results.
Schema for the E-commerce export (the anomaly column appears only when labels are switched on):
| Column | Type | Description |
|---|---|---|
| order_date | date | Day the order was placed. |
| order_id | integer | Order id; lines in an order share it. |
| customer_id / customer | int / text | The shopper. |
| segment | text | RFM-style: Champion, Loyal, Regular, New, At-Risk. |
| channel | text | Acquisition channel. |
| product / category | text | SKU and department. |
| quantity / unit_price | number | Units and list price. |
| discount_pct | number | Promo or loyalty discount. |
| line_total | number | quantity x price x (1 - discount). |
| returned | 0/1 | Whether the line was returned. |
| anomaly | 0/1 | Present with labels on; flags fraud-like orders. |
Click Download Excel (or CSV) above and open it directly in your tool — no transformation needed. The columns are already typed and dashboard-ready.
Around 8,000 rows by default. Change the row count in the generator above and re-export — anything up to ~200k works in the browser.
CSV, Excel (.xlsx), JSON, and SQL (a CREATE TABLE plus INSERT statements). Pick whatever fits your workflow.
Yes. This page uses the fixed seed looker-demo, so the download is byte-identical on every machine. Clear the seed in the generator for fresh random data.
Yes. Use Tables → Excel/SQL for a normalized multi-table export, switch on Messy / dirty data in Advanced options for nulls, typos and inconsistent dates, and choose CSV, Excel, JSON or SQL on any download.
No — it is 100% synthetic, generated in your browser, with no real people or companies. Free to use commercially.